“Exploring the credibility of green brands’ purpose in sustainability communication has been an immensely enriching journey, shaping not only my academic pursuits but also deepening my understanding of the interaction between marketing and sustainability. Having my work selected for submission to Edcom came as both a delightful surprise and a tremendous honor, and I am profoundly grateful for the guidance and support of my supervisor throughout this process. Congratulations to all fellow winners, and heartfelt thanks to the Edcom Graduation Competition team for this prestigious recognition. Receiving acknowledgment for the efforts of the past months in this manner is incredibly gratifying and serves as a powerful motivation to continually push personal boundaries. Thank you so much!”

“I am deeply honoured to accept this award. Crafting my thesis was a journey filled with challenges and self-doubt, but I persevered. Winning this competition reaffirms that determination and hard work truly pay off. Let this be a reminder to never underestimate your own potential, for greatness awaits those who refuse to give up.”